GTMScripts

Useful scripts for Google Tag Manager

Page counter

Step 1 – Create a new Custom HTML tag

 

Step 2 – Add the following code:

 

Make sure the tag is fired on all pages (you must include virtual pageviews).

The script mimics GA’s model of 30 minutes of inactivity.

 

Step 3 – Create a new 1st party cookie variable called “PageNumber”

 

Google Tag Manager variable

 

 

Final result:

The number of pages the user has visited, stored in a GTM variable.

Please note that you need to wait for the “checkcomplete” event in order to have the counter updated.

 

Google Tag Manager counter

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